Typeset - I've chosen these fonts because they stand out from the majority of fonts in the graffiti catergory. I used the graffiti genre because it stereotypically ties in with the connotations of rebellion, and therefore rap and hip-hop music.
These are some images stereo typical to the rap and hip hop genre. They portray the particular swag associated with the music genre, shown here through several famous recording artists. These are typical representations, and people who tend to follow this genre of music will generally follow these kind of representations.
These are photo's of massively popular and important figures in the hip-hop genre. These images instantly start to give the impression of how they would like to be represented. This signifies what would typically be worn by hip hop artists.
These albums are a good representation of the hip hop genre, as they not only show clothes, but colour schemes that will have been put together by the artist and a design team who are working closely together in order to sell the album to their target audience. They represent the fact that there are a massive range of ways that the genre can be presented in a manor that will appeal to its target audience. They tend to show obvious connotations of anarchy and aggression.
This magazine cover is effective because there isn't one basic colour scheme. I think it is successful because it is so basic. The masthead follows a typical colour scheme linked with my certain genre. Also, the sub-heading has been given a chrome effect to tie in with the connotations of jewellery or 'bling' linked with the hip-hop scene. The graffiti typeset would appeal to my target audience, is easily recognisable, and again gives off obvious connotations of hip hop culture.
This magazine cover follows the typical red and white colour pallet that is widely used in the hip hop magazine genre. The typeset is a mixture of simplistic font, and graffiti. I think this brings a varied mixand would help the magazine to appeal to not only an audience with an interest in hip-hop, but an audience intrested in simple music itself. It also connotes a level of professionalism which hasn't been connected with the hip-hop genre typically, which pushes to suggest that hip hop isn't simply a form of music, but an art form which can't be taken for granted and takes a definite level of skill.
This magazine cover follows a different colour pallet completely. The red and green compliment eachother and bring a bright, bold and extravagant look which would catch the eye of an audience immediately. Again, the graffiti typeset makes the magazine easily recognisable by its target audience. The masthead set off to the far left of the magazine is also something common in hip-hop magazines, as you can see from my research. Also, the amount of space given in all fo the magazines will allow my central image to be as big as possible, and advertise the artist featuring, in this case 'D.D.Dash' very well.
This contents page is basic, and not very effective. The graffiti writing suits the typeset typical of this genre, but it is too big in this case. I used a double page because this is common in certain hip-hop magazines, but later decided that the single pages contents pages are more effective.
This contents page is similar to the first one in that the graffiti typeset derives obvious connotations.
The simple straight forward layout would have been accompained by pictures on each side but time didn't allow me to develop this specific mock up further. Also, the colour pallet is similar to that typical of a hip hop magazine.
This contents page is alot more effective than the previous two. I researched hip-hop contents pages and realised more articles were needed to give a professional appearance. The red and black colour pallet were carried through as they are typical of this genre, whilst creating a bold, simple appearance which is also eye-catching. This design also allows the main article to feature on a much larger scale than the others.
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